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Gastronomy

In gastronomy the experience is rebuilt on every plate. We support restaurant and chain decisions by measuring menu and concept tests, guest satisfaction and brand loyalty.

Questions we answer in this sector

  • Does the new menu or concept land with the target audience?
  • Which moment of the guest experience drives return visits?
  • Is price perception in line with portion and quality?
  • Which city fits an international branch?

Measurement and methods

  • Menu and concept tests
  • Guest satisfaction and mystery guest
  • Brand loyalty and NPS
  • Location and target market research

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